Don’t Drive Your Customers to Competitors

Don’t Drive Your Customers to Competitors

Customers no longer have the patience for slow sales responses. They’ll seek out manufacturers and vendors who can meet their needs across all sales channels. If you’ve got a complicated or slow response sales process, don’t offer online options, or...
Why eCommerce is so important to your business plan

Why eCommerce is so important to your business plan

eCommerce sales is quickly augmenting, and in many cases, replacing traditional B2C and B2B sales channels as the preferred choice of customers.  Sites like Amazon, AirBnB, Walmart.com have conditioned people to first look, research and purchase online because it is...